Qlikview Ranks #1


QlikView South Africa
June, 2009


QlikView Ranks #1 for Ease of Use and Customer Loyalty in World’s Largest Independent Survey of Business Intelligence Users

QlikView Takes Top Honours in Query Speed, Benefits Achieved, Inclination to Buy More and Lowest Consulting Spend

QlikTech, the world’s fastest-growing Business Intelligence (BI) software company, scored exceptionally well in the newly released BI Survey 8 – the world’s largest independent survey of Business Intelligence and Performance Management users conducted by the Business Application Research Center. The company ranked first in ease of use and customer loyalty, outperforming industry leaders SAP (Business Objects), Oracle (Hyperion) and IBM (Cognos).

The survey showed that overall, QlikTech customers were the most loyal. Customer loyalty is one of the most coveted categories among vendors, according to Nigel Pendse, author of the survey, “because maintenance revenue and sales of additional licenses to existing customers are much more profitable than winning business from new customers. Consequently, most vendors work hard to achieve it.”

QlikTech ranked among the highest in the following survey areas:

  • Ease of use for end users was cited by 56 percent of respondents for QlikView (the highest level) but only six percent for SAP BI/BW and 13 percent for Microsoft.
  • Fast query performance was a key factor for QlikView buyers but only one percent for SAP and two percent for Crystal Reports.
  • Most likely to achieve benefits QlikTech was one of the vendors cited by users as having the largest Business Benefit Index (BBI), an overall calculation used to compare myriad factors throughout the survey ranging from faster or more accurate reporting to reduced costs and headcounts.
  • Inclination to buy more QlikView had the highest positive gap (difference between those who do and don’t expect to buy more seats) at 50 percent. Overall average positive gap was the lowest ever recorded in this survey.
  • Least amount of spend on consulting – QlikView users reported a median external consulting fee of $8.5k, while SAP (BI/BW) users spent the largest amount at $500k, Cognos at $127k and BO at $115k.

“We put the end user experience at the forefront of everything we do, and it’s gratifying to get this kind of unbiased feedback that acknowledges those efforts,” said Lars Bjork, CEO of QlikTech. “We’ve always believed that if you have the end user in mind while you develop the product, the ease of use and customer delight will be an authentic result. The fact that we are an independent Business Intelligence company that does not have to integrate to platforms that may detract from the customer experience continues to work to our customer’s benefit.”

Now in its eighth year of publication, The BI Survey by Nigel Pendse is an annual report based on the world’s largest independent survey of BI and performance management users. More than 3,200 BI and performance management users were queried for this survey.

The BI Survey 8 uncovers the truth about why real-world organisations select BI products, how they use them and with what success. It also compares the leading products on the market across a number of key criteria such as performance, scalability and vendor support. Unlike many other surveys, it is not sponsored by any vendor and is 100 percent free of vendor influence.

“The results of the BI Survey 8 are very much in line with what we are experiencing locally,” says Davide Hanan of QlikView South Africa. Conducted in 2008, the ITWeb BI survey showed more South African companies bought QlikView during 2007 than any other BI software, with QlikView’s ease of use, fast performance and product features being strong motivating factors.

The ITWeb survey also showed QlikView to be the highest-scoring BI application when it came to several key benefits: 92 percent of respondents said it had improved management reporting, 79 percent said it had improved the decision-making process and 83 percent of respondents felt that QlikView provided them with a single unified view of enterprise-wide information.

“Both surveys have highlighted QlikView’s high user satisfaction, confirming its value proposition for businesses locally and abroad,” says Hanan.

About Business Application Research Center – BARC

Business Application Research Center – BARC – is a leading independent software industry analyst delivering information to more than 1000 customers each year. For more than ten years, BARC has specialised in core research areas including Data Management and Business Intelligence as well as Enterprise Content Management.

BARC publishes the largest end-user survey on Business Intelligence products – The BI Survey – and the most sophisticated in-depth BI product evaluation – The OLAP Report.
More than 30 highly-qualified professionals deliver 100% unbiased and well-founded knowledge about the software market with software evaluations, conferences, market research and consulting. BARC has offices in the UK, Wuerzburg and Barcelona, and partners worldwide.

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